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Master of Business Administration (MBA)

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MBA Programme

Post-globalization rapid economic development has led to the creation of many new job opportunities in the business world. However, there is dearth of quality professionals to take up these challenging opportunities. During the MBA programme at Srusti, participants undergo the academic rigours so that they learn to perform by the time they join the corporate world. The curriculum ensures that they transform from being individuals with great potential into go-getters in life and deliver. At the same time, they also become professionally competent so that they can face the ever growing challenges of the corporate world.

The programme helps developing critical analytical skills and decision making capabilities. Sound academic foundation, strong and effective content delivery by highly competent faculty, exposure to current business practices through industrial visits, seminars and summer internship projects as well as management research projects pave the way for the students in their journey from campus to the corporate world.

Semester-1
  • Managerial Economics
  • Marketing Management
  • Organizational Behaviour
  • Management Principles
  • Decision Science
  • Business Communication
  • Financial Accounting and
  • Analysis
  • Business Law
  • Business Environment & Ethics
Semester -2
  • Corporate Finance
  • Indian Financial Systems and Services
  • Human Resources
  • Management
  • Business Research
  • Operations Management
  • International Business
  • Fundamentals of ERP
  • Corporate Strategy
  • PD Laboratory
Semester-3

Functional Area: Marketing

  • Consumer Behaviour
  • Sales & Distribution Management
  • Digital & Social Media Marketing
  • Service Marketing

Functional Area: Finance

  • Security Analysis & Portfolio Management
  • Financial Derivatives
  • Management Accounting
  • Project Appraisal and Finance

Functional Area: HR

  • Manpower Planning
  • Employee Relations
  • Compensation and Benefit Management
  • Performance Management System

Functional Area: Operations Management

  • Supply Chain Management & Logistic
  • Pricing & Revenue Management
  • Operations Strategy
  • Sales & Operation Planning

Functional Area: Systems Management

  • Data Mining for Business Decisions
  • Management of Digital innovation
  • E-Commerce and Digital Markets
  • Managing Digital Platforms
Semester -4

Functional Area: Marketing

  • Retail Marketing
  • Branding & Advertisement
  • B2B Marketing
ELECTIVE MARKETING:

Sales & Distribution Management (SDM)

Services Marketing (SM)

Consumer Behaviour (CB)

Retail Marketing (RM)

Functional Area: Finance
  • Direct Taxation
  • Behavioural Finance
  • Mergers, Acquisition and Corporate Restructuring
Functional Area: HR
  • Team Dynamics at work
  • Strategic HRM
  • Human Resource Metrics & Analytics
Functional Area: Systems Management
  • Business Analytics
  • Managing Software Projects
  • E-Commerce and ERP
Functional Area: Operations Management
  • Management of Manufacturing System
  • Sourcing Management
  • Operations Research Applications
ELECTIVE AGRI-BUSINESS :

Agriculture & Food Processing (AFP)

Rural Development (RD)

Rural Banking and Micro-Finance (RBM)

Cooperative Management (CoM)

OPEN ELECTIVE : (One paper to be chosen)

Leadership & Team Building (LTB)

Human Resource Development (HRD)

Customer Relationship Management (CRM)

B2B Marketing (BBM)

Big Data Analytics (BDA)

Entreprise Resource Planning (ERP)

Business Taxation (BT)

Project Appraisal (PA)

Additional inputs, co-curricular as well as extra-curricular, are provided in the form of Laboratory Assignments, Role Plays, Ad-Mad Shows, Seminars, Workshops, Cultural Programmes, Various Competitions, Yoga for Stress Management, Social & Community Work.